Ijraset Journal For Research in Applied Science and Engineering Technology
Authors: Ashraf Shahriar
DOI Link: https://doi.org/10.22214/ijraset.2025.66140
Certificate: View Certificate
The rapid growth of e-commerce in Bangladesh has created significant opportunities for businesses to expand their reach and serve a larger customer base. However, challenges such as inefficient inventory management, inaccurate demand forecasting, and logistics inefficiencies continue to hinder the sector\'s growth and profitability. Artificial intelligence (AI) offers an innovative solution to address these challenges by enabling data-driven decision-making, real-time monitoring, and predictive analytics. This study investigates the role of AI in improving inventory management and demand forecasting in Bangladesh\'s e-commerce environment. The study examines how AI technologies such as machine learning, predictive analytics, and automation can optimize inventory levels through more accurate demand forecasting, reduce operational costs, and improve customer satisfaction. By analyzing current practices in Bangladesh\'s e-commerce industry, the study identifies key gaps in AI adoption and highlights barriers such as lack of infrastructure, high implementation costs and limited technical expertise. Furthermore, the paper examines success stories of AI adoption in global e-commerce markets and assesses their applicability to Bangladesh. The results indicate that AI-powered inventory and forecasting systems can significantly improve the efficiency and competitiveness of e-commerce enterprises in Bangladesh. However, collaboration among stakeholders, investments in AI infrastructure and capacity building are essential to achieve these benefits. The study concludes with practical recommendations for integrating AI solutions in Bangladesh\'s e-commerce ecosystem and highlights the need for policy support and technological advancements to foster sustainable growth.
I. INTRODUCTION
Bangladesh's e-commerce sector has grown significantly over the past decade, driven by increasing internet penetration, affordable smartphones, and evolving consumer preferences. According to a report by e-CAB (Electronic Commerce Association of Bangladesh), the sector has recorded an annual growth rate of 70% over the past few years, with platforms such as Daraz, Chaldal, and Bikroy.com leading the way (Ahmed, 2022). Despite this development, the sector faces significant operational challenges, especially in inventory management and demand forecasting. Inefficient inventory systems often result in excess stock and inventory levels, which in turn lead to increased operating costs, lost sales, and poor customer satisfaction (Hasan et al., 2020). Similarly, inaccurate demand forecasts disrupt the supply chain, impacting profitability and hindering scalability. Artificial intelligence (AI) offers innovative solutions to address these challenges. AI-powered tools such as machine learning (ML), predictive analytics, and natural language processing (NLP) can analyze large datasets, identify patterns, and provide actionable insights to optimize inventory levels and improve the accuracy of demand forecasts (Chaudhuri & Bose, 2021). For example, global e-commerce giants such as Amazon and Alibaba have successfully used AI to forecast customer demand, automate inventory replenishment, and improve supply chain efficiency (McKinsey & Company, 2021). These advancements highlight the transformative potential of AI in streamlining operations and driving growth in the e-commerce industry. However, in the Bangladeshi context, adoption of AI in e-commerce remains limited. Factors such as high implementation costs, lack of infrastructure, limited technological know-how, and resistance to technological change are significant barriers to adoption (Rahman & Akter, 2023). Despite these challenges, the rapid digitization of the Bangladesh economy and the government's goal of achieving a Smart Bangladesh by 2041 provide an opportunity to integrate AI into the e-commerce ecosystem. Understanding the role of AI in addressing operational inefficiencies and exploring its potential applications could greatly benefit the sector.
This study investigates the role of AI in improving inventory management and demand forecasting in the e-commerce sector in Bangladesh.
II. LITERATURE REVIEW
A. Application of Dependent and Independent Variables
In this study, dependent and independent variables play a key role in assessing the impact of Artificial Intelligence (AI) on inventory management and demand forecasting in the e-commerce sector of Bangladesh. These variables help in establishing relationships, testing hypotheses and deriving meaningful insights into the effectiveness of AI-driven solutions.
1) Dependent Variables
A dependent variable is an outcome or factor that is affected or measured. The dependent variables are:
2) Independent Variables
Human capabilities and training
B. Hypothesis Development
AI tools, inclusive of system getting to know algorithms and real-time monitoring structures, can make bigger stock correctness with the aid of using minimalizing human mistakes and falling inventory discrepancies (Hasan et al., 2020). Projecting analytics and call for-pushed pinnacle up processes enabled with the aid of using AI assist broaden inventory levels, thereby minimizing overstocking and understocking (Chaudhuri & Bose, 2021).
AI structures impact cumbersome datasets, in addition to anciental sales, seasonality, and marketplace trends, to enhance predicting accuracy (McKinsey & Company, 2021). AI guarantees product accessibility, decreases transport delays, and complements the general spending involvement that are key factors of client satisfaction (Ahmed, 2022). AI structures require good sized funding in infrastructure, software, and knowledge, which may be hard for small and medium-sized e-trade groups (Hasan et al., 2020). Companies with higher virtual setup and professional employees are much more likely to recognize the overall ability of AI skills (Chaudhuri & Bose, 2021).
Partnerships with AI companies and specialists assist groups crushed statistics and useful resource constraints (Ahmed, 2022). Creating speculations is essential to logically investigating the additives affecting the improvement, challenges, and potentialities in Bangladesh's e-trade division (Hossain, 2022). These speculations are primarily based totally on experiential designs, current writing, and outstanding affects among factors.
C. Research Questions
The following research questions aim to investigate the role of Artificial Intelligence (AI) in improving inventory management and demand forecasting in the e-commerce sector of Bangladesh.
1) Primary Research Questions
How can Artificial Intelligence (AI) improve inventory management and demand forecasting in the e-commerce sector of Bangladesh?
2) Secondary Research Questions
AI and Inventory Management:
III. RESEARCH METHODOLOGY
AI in e-commerce aims to improve customer engagement, personalization, reference systems, fraud detection, inventory monitoring, and supply chain coordination. Using AI, the industry can provide customized and more efficient facilities, thus improving buyer satisfaction and promoting overall progress in e-commerce business.
A. Research Design
The study implements a mixed-methods approach combining both quantitative and qualitative methods to comprehensively understand the role of AI in the e-commerce segment.
B. Data Collection Instruments
IV. APPLICATION, CONSUMERS PERSPECTIVE AND BUYERS PERSPECTIVE OF AI: THE INVENTORY MANAGEMENT
A. AI Applications: Inventory Management, Bangladesh
By integrating AI into inventory management, e-commerce businesses in Bangladesh can achieve greater efficiency, reduce operational costs, improve customer satisfaction, and aim for sustainable growth in a competitive market (Chen and Biswas, 2021).
1) Demand Forecasting
2) Warehouse Optimization
3) Warehousing and Logistics Management
4) Supply Chain Optimization
5) Personalized Inventory Management
6) Fraud Detection and Loss Prevention
AI monitors warehouse data for anomalies such as shrink, theft, and system errors. This is especially useful for businesses in Bangladesh that operate using manual or semi-automated warehousing systems where errors are more common.
B. Customer Perspective of AI: The Inventory Management, Bangladesh
The use of artificial intelligence (AI) in e-commerce has a significant impact on customer satisfaction and customer experience. Below are key aspects of how customers perceive and benefit from AI-powered inventory management and demand forecasting in the e-commerce sector in Bangladesh, as well as the challenges they face.
1) Improved Product Availability
2) Enhanced Personalization
3) Faster Delivery Times
Optimized Order Fulfillment: AI streamlines inventory and warehousing operations, reducing order processing times and enabling faster shipments, which are key factors in customer satisfaction in Bangladesh's competitive e-commerce market.
4) Competitive Prices and Offers
AI analyzes market trends and customer behavior to suggest optimal prices, discounts and promotions, making shopping more affordable and attractive for price-sensitive Bangladeshi consumers.
5) Transparency and Trustworthiness
C. Challenges from the Customer Perspective
D. Seller Perspective on AI: Inventory Management, Bangladesh
AI is transforming inventory management and demand forecasting in Bangladesh’s e-commerce sector. This helps sellers increase efficiency, reduce costs, and improve customer satisfaction, but they must address cost, infrastructure, and expertise challenges. With the right investments in technology and training, sellers can harness the full potential of AI to survive in a competitive market.
1) Optimized Inventory Management
2) Improved Demand Forecasting
3) Cost Reduction
4) Improved Customer Satisfaction
5) Scalability and Growth
E. Challenges from Sellers Perspective
F. AI driven demand forecasting: E-Commerce, Bangladesh
AI-Driven Demand Forecasting: E-Commerce, Bangladesh: AI-driven demand forecasting leverages machine learning (ML), deep learning, and advanced data analytics to analyze historical sales data, market trends, consumer behavior, and external factors such as holidays, weather, economic conditions, etc.
To predict future demand patterns. These predictions enable e-commerce companies to make data-driven decisions regarding inventory, pricing, and supply chain management.
1) Enhanced Accuracy in Forecasting
2) Reduced Inventory Costs
Accurately forecasting demand allows businesses to keep inventory lean and reduce inventory costs, which is especially beneficial for SMEs in Bangladesh.
3) Real-time Decision Making
AI tools enable e-commerce sellers to make real-time decisions based on current demand trends and quickly adjust sourcing or distribution strategies, which is crucial in Bangladesh's competitive market where consumer preferences are changing rapidly.
4) Improved Customer Satisfaction
5) Integrate external factors
AI systems consider external variables such as weather, economic conditions, and local events to refine demand forecasts. This localization is especially valuable in Bangladesh, where cultural and seasonal factors strongly influence purchasing patterns.
G. Challenges in AI-Driven Demand Forecasting in Bangladesh
1) Data quality and availability
2) Technological Barriers
3) Market Volatility: Bangladesh’s e-commerce sector is difficult to forecast accurately due to frequent fluctuations in demand due to seasonality, price sensitivity, and cultural events.
4) Infrastructure Challenges: Weak supply chain and logistics infrastructure can reduce the effectiveness of even the most accurate demand forecasts, leading to inventory replenishment and delivery delays.
H. AI Techniques for Demand Forecasting
I. Bangladesh Opportunities
V. CHALLENGES IN IMPLEMENTING AI IN INVENTORY MANAGEMENT SYSTEMS
Implementing AI in e-commerce, particularly for improving inventory management and demand forecasting in Bangladesh, poses several challenges:
A. Data Limitations and Integration
B. Technology Infrastructure
C. Regulatory and Market Challenges
D. Adoption and Change Management
E. Operational Challenges
VI. LIMITATIONS, RESULTS AND DISCUSSIONS
A. Limitations
Although this study provides important insights into the role of AI in improving inventory management and demand forecasting in Bangladesh’s e-commerce sector, it has several limitations, including limited generalizability, lack of longitudinal data, resource constraints of SMEs, and incomplete data on the adoption of AI and different AI tools. Future research could address these limitations by incorporating longitudinal studies, exploring SMEs’ ??perspectives, and focusing on broader implications as AI technologies evolve.
B. Rapid Technological Advancements
The AI ??landscape is rapidly evolving, with new technologies and techniques constantly emerging. The findings are based on AI tools available at the time of the study, but may quickly become obsolete as newer, more efficient AI solutions are introduced. Due to the dynamic nature of AI technology, the results of this study may not be fully applicable in the future (McKinsey & Company, 2021).
C. Findings
D. Promoting AI Research and Development
Governments can also foster the growth of AI by encouraging partnerships between academic institutions, AI startups, and e-commerce companies, ensuring that the sector is supported by the benefits of cutting-edge AI research and development (Rahman & Akhter, 2023).
E. Results and Discussions
The effects and discussions spotlight the transformative capacity of AI in enhancing stock control, call for forecasting, and operational performance in Bangladesh`s e-trade sector. AI-pushed structures provide tangible blessings which include value financial savings, stepped forward patron satisfaction, and higher decision-making thru correct call for forecasts. However, demanding situations which include excessive implementation expenses, useful resource constraints, and a scarcity of professional experts want to be addressed to make certain broader AI adoption, in particular amongst smaller organizations. Policymakers, enterprise leaders, and academic establishments have to collaborate to foster surroundings that allows the inclusive and powerful adoption of AI in Bangladesh`s e-trade industry.
1) Fact – 1: Improved Inventory Management thru AI
2) Fact - 2: Accuracy and Efficiency of Demand Forecasting with AI
3) Fact -3: Handling Demand Fluctuations
Dealing with Demand Fluctuations: AI algorithms have enabled companies to forecast demand during peak seasons, promotional events, and sudden changes in the market, allowing them to better adjust inventory levels and order cycles. AI can accurately forecast seasonal demand, especially during festivals and holidays, helping companies avoid stockouts and maintain a steady supply (Hasan et al., 2020).
4) Fact -4: Operational Efficiency and Cost Reduction
5) Fact - 5: Barriers to AI Adoption in Bangladesh
6) Fact - 6: Impact on Customer Satisfaction
7) Fact - 7: Personalization and improved customer experience
This study indicates that AI-enabled tools and technologies have the potential to address key challenges, develop capabilities, and improve buyer satisfaction in a market that has grown rapidly and is expected to continue to grow. AI has great potential to transform inventory management and demand forecasting in Bangladesh\'s e-commerce sector. While challenges remain, targeted efforts by businesses, policymakers, and technology providers can maximize the benefits of AI and enable the AI sector to thrive in a competitive global market. As Bangladesh continues its digital transformation journey, there is no doubt that AI will play a key role in shaping the future of e-commerce. Further research could explore the long-term impact of AI on business profitability, the scalability of AI solutions for SMEs, and the role of AI in other aspects of e-commerce such as personalized marketing and customer service. Comparative studies with leading global e-commerce companies can also provide valuable insights for local companies to adopt best practices. The Bangladesh government can play a key role by encouraging AI adoption, providing subsidies, and developing infrastructure to support digital transformation in the e-commerce sector. The results highlight the importance of e-commerce companies leveraging AI to stay competitive in a dynamic market. Companies using AI technologies can achieve better inventory management, accurate demand forecasting, and higher customer satisfaction. Moreover, fostering partnerships with AI providers and investing in employee training will enable sustainable AI integration. Government efforts to support collaboration with AI solution providers, capacity building, and digital transformation can help overcome these obstacles. For example, measures to promote affordable AI technology and training programs could accelerate AI adoption in Bangladesh and create a more competitive e-commerce ecosystem.
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Copyright © 2025 Ashraf Shahriar. This is an open access article distributed under the Creative Commons Attribution License, which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited.
Paper Id : IJRASET66140
Publish Date : 2024-12-27
ISSN : 2321-9653
Publisher Name : IJRASET
DOI Link : Click Here